Hans Riegel, born in 1893 in Friesdorf near Bonn, Germany, perceived his dream and became a confectioner when he finished school. Driven by ambition, he established his own company in 1920. What began in a backyard laundry-kitchen of his house in a suburb of Bonn, with a sack of sugar and a copper kettle, has developed into one of the most successful and popular brands in the confectionery sector nowadays.

The success of HARIBO went beyond Germany – the company has been exporting its products to over 100 countries worldwide and is now a world leader in the non-chocolate and licorice sectors.

The secret of this success is the extensive range of high quality, great tasting gummies for which the brand is known and loved.

HARIBO adapts its products in order to fit all consumer tastes and product preferences in every country it is presented. The company makes no exceptions when it comes to the quality of the basic ingredients used in the products. The gummies are made from a mixture of glucose syrup (which makes them transparent), sugar and dextrose (for sweetness) and gelatin (for the "chew"). Added to this mixture are fruit and plant extracts, flavors, colors and a little citric acid.

All of this makes HARIBO’s products the perfect treat for everyone!

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Learn more about Haribo on haribo.bg